Project: International Welding Technology Center
Role: Concept and strategy, Logo/Custom typeface, visual identity and guidelines
Industry: Research/welding
Country: China
Studio: Polar

The International Technology Center researches welding techniques to be used across pipelines in China.

Their practical and theoretical approach combines security with a future-forward drive. 

Based on this, I designed the monogram slightly inclined, bringing movement. The ink traps on the letter W are inspired by welding tips. For the symbol, an abstract welding sparkle is presented with the same finishing.    

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